Privacy Policy

Last Updated: April 17, 2026

Discount Plumbing Rooter Inc. (“Discount Plumbing,” “we,” “us,” or “our”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, retain, and protect personal information when you visit our website, request service, complete a form, schedule an appointment, upload files or photos, communicate with us by phone, text, or email, or otherwise interact with us online or offline.

This Privacy Policy applies to our website, our related service and scheduling activities, our customer support and communications, and our advertising, analytics, and lead attribution activities.

1. Information We Collect

Depending on how you interact with us, we may collect the following categories of personal information:

A. Identifiers and contact information

We may collect your name, email address, telephone number, physical address, mailing address, ZIP code, IP address, online identifiers, and similar information.

B. Customer records and service request information

We may collect information related to the services you request, including appointment details, service address, plumbing issues, service history, estimates, invoices, and related records.

C. Uploaded content

We may collect photos, attachments, videos, files, and other content you submit through our website, forms, or service request tools.

D. Internet or other electronic network activity information

We may collect browsing activity, page views, clicks, browser type, device type, operating system, referral URLs, date and time of visits, approximate geolocation derived from IP address, and interactions with our website, ads, and communications.

E. Communications information

We may keep records of your communications with us, including emails, text messages, chats, contact form submissions, and phone calls. Telephone calls with our business may be monitored or recorded for quality assurance, training, customer service, operational, and lead attribution purposes, where permitted by law and after any required notice or consent has been provided.

F. Commercial information

We may collect information about services requested, quotes, purchases, invoices, service history, promotions, and transaction-related records.

G. Professional or employment-related information

If you apply for employment with us, we may collect the information contained in your application and related materials.

H. Inferences

We may draw limited inferences from the information above, such as likely service needs, service area relevance, communication preferences, or customer interests.

2. Sources of Information

We may collect personal information from the following sources:

• directly from you when you submit forms, request service, upload files, call, text, email, or otherwise communicate with us;
• automatically from your browser, device, and your interactions with our website, ads, and communications;
• from service providers and vendors that help us operate our website, scheduling, communications, advertising, analytics, payment, and support systems;
• from advertising, referral, lead-generation, analytics, and call-tracking partners, where applicable; and
• from public, commercial, or business records where permitted by law.

3. How We Use Personal Information

We may use personal information for the following purposes:

• to provide the plumbing, drain, sewer, water heater, and related services you request;
• to schedule appointments, dispatch technicians, provide quotes, confirm visits, and communicate with you regarding service;
• to respond to inquiries, provide customer support, and follow up on service requests;
• to send transactional messages, reminders, invoices, estimates, service updates, and account-related communications;
• to send marketing and promotional communications, subject to your rights and choices;
• to operate, maintain, secure, troubleshoot, and improve our website, systems, advertising, and business operations;
• to analyze website traffic, measure marketing performance, attribute leads, form submissions, phone calls, and conversions, and optimize campaigns;
• to detect, investigate, and prevent fraud, misuse, security incidents, and unlawful activity;
• to comply with legal obligations, enforce agreements, and protect our rights and the safety of our business, staff, and customers; and
• to evaluate applicants and support recruiting and hiring activities.

4. Cookies, Pixels, Call Tracking, and Similar Technologies

We and our service providers may use cookies, pixels, tags, scripts, session tools, call-tracking technologies, and similar technologies to:

• operate, secure, and improve the website;
• remember user preferences;
• understand how visitors use the website;
• measure the effectiveness of advertising and campaigns;
• attribute leads, form submissions, phone calls, and conversions;
• support remarketing, audience building, analytics, and cross-context behavioral advertising; and
• improve reporting, analytics, and user experience.

These technologies may collect identifiers, browser and device information, IP address, pages viewed, clicks, referral information, approximate geolocation derived from IP address, interactions with ads or webpages, and call or lead attribution data.

You may be able to control certain cookies through your browser settings. Blocking some cookies may affect website functionality.

5. Text Messages, Emails, Calls, and Marketing Communications

If you provide your contact information, we may contact you by phone, text message, or email regarding service requests, scheduling, reminders, support, promotions, or other business communications, subject to applicable law.

Telephone calls with our business may be monitored or recorded for quality assurance, training, customer service, operational, and lead attribution purposes, where permitted by law and after any required notice or consent has been provided.

You may opt out of marketing emails by using the unsubscribe mechanism included in the message. You may opt out of marketing text messages by replying STOP. Opting out of marketing communications will not prevent us from sending service-related, transactional, or legally required messages.

6. How We Disclose Personal Information

We may disclose personal information to the following categories of recipients for business or commercial purposes:

• website hosting, IT, cloud storage, and security providers;
• CRM, dispatch, scheduling, booking, and customer support vendors;
• email, phone, call-tracking, texting, and communications providers;
• payment processors and billing support vendors;
• analytics, advertising, remarketing, and lead attribution vendors;
• professional advisors such as attorneys, accountants, and insurers;
• government agencies, regulators, law enforcement, courts, and others where required by law or to protect rights and safety; and
• parties involved in an actual or proposed merger, acquisition, financing, reorganization, or sale of all or part of the business.

We do not sell personal information for money. However, we may disclose certain identifiers, device information, online activity information, commercial information, and related data to advertising, analytics, call-tracking, and marketing partners in ways that may constitute “sharing” or a “sale” under California law. California residents may exercise applicable opt-out rights as described below.

7. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including to:

• provide requested services;
• maintain customer and service records;
• complete transactions;
• support warranty, follow-up, operational, and business needs;
• resolve disputes;
• enforce agreements; and
• comply with legal, tax, accounting, regulatory, and recordkeeping obligations.

Where we cannot specify an exact retention period in advance, we determine retention based on the type of information, the purpose for collection, the sensitivity of the information, legal requirements, and operational necessity.

8. Security

We use reasonable administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, use, disclosure, alteration, and destruction. However, no security system is perfect, and we cannot guarantee absolute security.

9. California Privacy Notice

This section applies to California residents and is intended to provide notices that may be required under California law, including the California Consumer Privacy Act, as amended by the California Privacy Rights Act, to the extent applicable.

Categories of personal information collected

During the preceding 12 months, we may have collected the following categories of personal information:

• identifiers;
• personal information described in California customer records laws;
• commercial information;
• internet or other electronic network activity information;
• audio, electronic, visual, or similar information;
• professional or employment-related information, if applicable; and
• inferences drawn from the information above.

Categories of sources

We may collect personal information from:

• consumers directly;
• devices and browsers automatically;
• service providers and contractors;
• advertising, marketing, referral, analytics, and call-tracking partners; and
• public or commercial data sources where permitted by law.

Purposes for collection, use, disclosure, and retention

We may collect, use, retain, disclose, and where applicable share personal information for the purposes described in this Privacy Policy, including service delivery, scheduling, communications, support, website operations, advertising measurement, analytics, lead attribution, security, fraud prevention, recruiting, and legal compliance.

Categories of third parties to whom personal information may be disclosed

We may disclose personal information to service providers, contractors, analytics providers, advertising vendors, call-tracking vendors, communications vendors, payment processors, professional advisors, and legal or governmental authorities.

Sale or sharing of personal information

During the preceding 12 months, we may have disclosed or shared the following categories of personal information with advertising, analytics, remarketing, and call-tracking partners for marketing, analytics, attribution, lead measurement, and cross-context behavioral advertising purposes:

• identifiers;
• online identifiers;
• internet or other electronic network activity information;
• commercial information related to service interest or lead attribution; and
• audio or call-related information to the extent collected through call-tracking or recorded-call workflows.

We do not knowingly sell or share the personal information of consumers under 16 years of age.

Sensitive personal information

To the extent we collect sensitive personal information, we do not use or disclose it for purposes that would require us to offer a standalone right to limit beyond uses permitted by California law, unless otherwise stated at the point of collection. We use such information only as reasonably necessary to provide requested services, maintain security, detect fraud, comply with law, and for other permitted business purposes.

10. California Privacy Rights

Subject to applicable law and verification requirements, California residents may have the following rights:

Right to Know / Access

You may request that we disclose:

• the categories of personal information we collected about you;
• the categories of sources from which the information was collected;
• the business or commercial purposes for collecting, selling, or sharing the information;
• the categories of third parties to whom we disclose personal information; and
• the specific pieces of personal information we collected about you.

Right to Delete

You may request that we delete personal information we collected from you, subject to legal exceptions.

Right to Correct

You may request that we correct inaccurate personal information we maintain about you.

Right to Opt Out of Sale or Sharing

You may direct us to stop selling or sharing your personal information, as those terms are defined under California law.

Right to Limit Use and Disclosure of Sensitive Personal Information

You may have the right to request limits on certain uses of sensitive personal information, subject to applicable law.

Right to Non-Discrimination

We will not discriminate against you for exercising any applicable privacy rights.

11. How to Exercise Privacy Rights

To submit a privacy-related request, contact us using one of the following methods:

Phone: 650-991-2100
Mail: Discount Plumbing Rooter Inc., 570 Sylvan St., Daly City, CA 94014
Website: https://discountplumbingrooterinc.com/

Please describe your request with enough detail for us to understand, evaluate, and respond to it.

12. Verification of Requests

Before responding to certain requests, we may need to verify your identity or authority to make the request. We may do this by matching information you provide with information already maintained by us, or by requesting additional information reasonably necessary for verification. We will only use verification information for that purpose.

13. Authorized Agents

California residents may use an authorized agent to submit a privacy rights request on their behalf, where permitted by law. We may require written authorization, proof of the agent’s authority, and/or direct verification from the consumer.

14. Global Privacy Control and Do Not Track

Where required by applicable California law, we will process a valid Global Privacy Control (“GPC”) signal as a request to opt out of the sale or sharing of personal information for the browser or device associated with that signal.

Because there is not yet a uniform industry standard for all older browser-based “Do Not Track” signals, our website may not respond to those signals separately from any response required by applicable law for recognized opt-out preference signals such as GPC.

15. Children’s Privacy

Our website and services are not directed to children under 13, and we do not knowingly collect personal information online from children under 13 without appropriate authorization. We also do not knowingly sell or share the personal information of consumers under 16 years of age.

16. Third-Party Websites and Services

Our website may contain links to third-party websites, tools, or services. We are not responsible for the privacy, security, or content practices of those third parties. You should review their privacy policies separately.

17. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we do, we will revise the “Last Updated” date above. Changes become effective when posted unless otherwise required by law.

18. Contact Us

If you have questions about this Privacy Policy or our privacy practices, please contact us at:

Discount Plumbing Rooter Inc.
570 Sylvan St.
Daly City, CA 94014
650-991-2100
https://discountplumbingrooterinc.com/